Wave Is A Winner!
Claire Josephson former Marketing Manager
This week, All-America Selections announced a new round of 2019 AAS Winners. Included among them is our NEW Wave® Carmine Velour spreading petunia. The Wave series won its first award when it debuted in 1995 with Wave Purple Classic and continues to be a product of excellence.
“We are thrilled to accept this latest award for Wave petunias,” says Lisa Lacy, Global Product Manager for PanAmerican Seed. “The fresh, modern color we continue to develop into this product, while staying true to the extraordinary garden performance the plant is known for, will ensure it remains appealing to today’s gardener. Having a new win for this series inspires our breeding team to introduce even more innovations with Wave.”
AAS is an independent non-profit organization that tests new, never-before-sold varieties for home gardeners. After a full season of anonymous trialing nation-wide, only the top garden performers were given the AAS Winner award designation.
This year, Wave Carmine Velour was one of the highest scoring plants in the trials! According to AAS Executive Director Diane Blazek, AAS judges enthusiastically came up with an array of ways to describe its unique carmine-cherry color: “Fabulous,” “Stunning,” “Intense,” Vibrant,” “Lively,” “Bright,” “Non-fading,” “Outstanding” – you get the picture.
“The judges loved this entry!” Diane confirms.
The organization’s mission is to seek extensive publicity for AAS Winner in numerous ways across many channels. Winners receive worldwide recognition, and Diane encourages the use of the AAS Winner logo whenever promoting these plants, as garden media communicators – and consumers – look for the logo when gardening. Click here to promote the winners with signs, images and logos.
Bred by Jian Ping Ren at our Elburn, IL, facility, the new Carmine Velour is a bright color addition to the Wave series, notable for its carpet of color effect. The virtually care-free plants bloom all season with masses of flowers along the entire length of each branch with no trimming back. Wave spreading petunias are a popular choice for trailing over large baskets, window boxes, retaining walls, and other sunny garden settings.
Wave Carmine Velour seed is available now! Be sure to add this winner to your spring assortment and take advantage of this added promotion benefit. Contact your preferred distributor to place your order. Learn more about the Wave brand here.
