GRAMMYs Red Carpet Shines With Beacon Impatiens
Claire Josephson former Marketing Manager
What a whirlwind event! Our Beacon Impatiens made a red carpet debut on Sunday, Jan. 26, in Los Angeles as part of Tu Bloom Designs' floral showcase at the 62nd Annual GRAMMY Awards.
We were there! It was phenomenal to see the behind-the-scenes. If you watched any fashion show red-carpet coverage on TV you saw dozens of interviewes with today's top musical artist — and Beacon Impatiens provided a calming decor through it all.
It came together beautifully thanks to the expert growing team at Kawahara Nurseries in Morgan Hill, Calif., and our collaborative colleagues at PanAmerican Seed in Santa Paula. And of course Tu Bloom himself! Read the full event recap and results here and find some of our favorite photos and selfies below.
What a way to launch this groundbreaking series! Our marketing teams continue to promote the launch of Beacon, reaching out to lifestyle bloggers and media to share how to get this red-carpet look at their own homes.
