|
Situations & Solutions
What was missing: Easy, affordable varieties to invigorate your program, and deliver upscale appeal to consumers and landscapers.
The Fantastics Solution: Top-performance, seed-grown varieties that offer the elegance of premium products at a terrific value.
Fantastic Flowers™
NEW Veranda Scutellaria
Industry situation
- Need for heat tolerant Summer performers
- Need more interesting varieties for shade
The Veranda solution
- Heat lover and can tolerate high-humidity
- Shade baskets and containers – perfect for consumer to put on patio around the house in the shade
Serena™ Angelonia
Industry situation
- Vegetative Angelonia requires pinching
- Pinching results in less desirable asymmetrical growth
- Vegetative types are not well-suited for in-ground use and are just not economical
The Serena solution
- Develop seed Angelonia with excellent branching
- Serena does not require pinching
- Grows symmetrically, more appealing
- Fantastic in-ground performance
High Tide Ageratum
Industry situation
- Dwarf type ageratums lack vigor to make it in the landscape through the whole Summer
- Dwarf types don't "bury their dead" and quickly become unsightly with loads of dead, brown blooms on top of the plant
- Ageratum is one of the few bedding plant classes where bright blue is available, and not having it broadly available in the landscape is a hole in the market
The High Tide solution
- High Tide was specifically developed to outperform standard dwarf bedding in the landscape
- Bred to branch well so that it creates a mound of color in the landscape and provides structure and heights; also useful in providing height and structure in mixed combination with other plants
- Provide bright blue flowers and complementary, essential white
- The superior vigor and branching also gives High Tide the ability to have a continuous supply of new, bright blooms to provide a bright display in the landscape
Diamonte Diascia, Poetry Nemesia & Enchantment Linaria
Industry situation
- Limited number of products that survive in cool temperatures with pansies
- Color in demand for cool season
- Demand for economical crops to complement pansies
- Need for landscape color
- Much of the existing unpatented vegetative material is infected with Scrophularia mottle virus
The Fantastic Flowers Solution
- Create high end, colorful varieties that are reliable and affordable to grow along with pansies
- Thrive in cool temperatures
- Create seed items with excellent garden performance for the landscape
- Withstand heat for Fall season retail sales
- Seed varieties do not have issues with Scrophularia mottle virus
- Excellent garden and container performance
- Linaria comes with the added bonus of fragrance and long bloom time!
Dakota Gold Helenium
Industry situation
- Growers requested a "yellow flower that will last through the Summer in the south"
- Daisy shape is still a main sell for consumers
The Dakota Gold solution
- Developed to withstand hot southern Summers
- Tolerant of cooler temperatures as well
- Bright yellow color in daisy shape – fast sell-through at retail
Fantastic Foliage™ 
NEW Maracas Brazilian Fireworks (Porphyrocoma pohliana)
Industry situation
- Need for heat-tolerant Summer performers
- Need more interesting varieties for shade
The Maracas solution
- Heat-loving tropical foliage that tolerate high-humidity
- Unique and new item for shade containers/patios/even indoors
NEW Live Wire Isolepis
Industry situation
- Current varieties propagated by division
- Time consuming and expensive
The Live Wire solution
- Developed an economical seed variety
- Instant volume!
|